The Redhead goes to eleven. Where does your volume knob turn?

Guest blogger Aaron Templer weighs in on the myth of the personal brand. Thought-provoking questions and a poke at The Redhead!

Just a reminder that the process of logo/mark development is important. As is, apparently, the presence of someone on your marketing team to tell you that you’re a complete fucking idiot.

You tell people what you do and that you’re gosh darn good at it, frankly. Yet you keep doing shit that makes you look like a side show act in a two-penny circus.

Bottom line is, when you start treating online dating more like a business than a scratch-off lottery ticket from a 7-11, I think you’re going to be a lot more satisfied with the results.