Stop by and check out Erika’s first guest column for Copyblogger.com, live on that website today! Get the fat kid off your see-saw…

I’m reviewing the Scribe SEO Copywriting Plugin for Wordpress. Have a look and find out what monkeys had to do with my beta test.

SEO copywriting is an art comprised of more than just words on a web page. The first step to search engine-savvy web copy is keyword selection. Let’s figure out where to start!

Your web copy has to be up-to-snuff. It takes more than just a pretty website to drive traffic and convert visitors to customers. Part one in a five-part series on writing effective, SEO-friendly web content.

Why does your website design suck so bad? Three reasons. One fix.

Just like your body, your website is a reflection of what you put into it: crap in, crap out. And then there’s the other side of the coin: fill yourself up with too much of the good stuff and you still get fat, not fit.

So Erika – where’s the happy medium?

Your web copy is good enough. You don’t need SEO copywriting. Hell – you don’t even really need SEO services, period.

You, you, you…

Guess what folks – it ain’t about YOU.

Though I strive to expand my horizons every day, I’m not an idiot when it comes to SEO and the value my clients place on website copy that will help them drive traffic.

Today’s the day where I open-up my treasure trove and share with you a few tools that anyone can use to get a glimpse of the power and method behind the madness when it comes to SEO.

See, search engines are really no more than eavesdroppers on the web-based conversations of the world. They’re the tabloids of what’s hot and what’s not. They send their little ears (aka web crawlers or spiders) out into the sidewalk cafes of the internet and find out who’s talking about what sites.

It’s true. There are millions of folks out there with websites that do nothing – nothing, I say – to actually bring them business. If you build it, that doesn’t mean they’ll automatically come.